Oreo made waves last night during Super Bowl XLVII. They aired a hilarious commercial, and in doing so brought humor and a bit of edginess to their brand. But the Super Bowl is packed to the brim with …
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There is nothing more frustrating to a football fan than missing their favorite team play on Sunday. This happened to me a few weeks ago and I frantically went to the web in search of a destination …
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Amazon continues to run circles around its retail counterparts, and today they took that one step further. In a letter from Jeff Bezos on the E-Commerce giant's homepage, the CEO announced a program …
Continue Reading about Amazon’s Brilliant PR Strategy That Defies Traditional Logic →
